
Description
The first part of this course deals with goal setting. The second part of the course takes goal setting to the next level – business planning.
Setting goals is a critical element of planning for success – both personal and professional. Goal setting is the process of identifying something that you want to accomplish and establishing measurable goals and timeframes to achieve it.
Business planning is one of the least practiced aspects of the real estate business, and yet one of the most important. The average new licensee may not think about a business plan or the goals needed for a business plan simply because they do not think they are a “business.” A business plan is a detailed description of exactly how a real estate licensee or broker intends to create and operate their business.
Objectives
Upon completion of this course, participants will be able to:
- Prepare clear, concise, and attainable written goals using SMART.
- Understand the importance of time management in goal setting & business planning.
- Fine tune goals through specialization.
- Describe the difference between goal setting and business planning
- Illustrate the importance of a business plan.
- Understand the difference between vision and mission statements.
- Develop a basic business plan using at least three business plan elements.
- Understand the details of a SWOT analysis.
- Prepare a SWOT analysis for your own organization
- Describe the purpose of different financial reports: income statement, balance sheet and cash flow statement.
- Differentiate between goal gross income and goal net income.
- Prepare financial and statistical information for use in goal setting and business planning.
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